Journalism & Media Management

With a clear focus on the requirements of a digitally networked media world that is increasingly shaped by AI, our three study programs teach journalistic skills such as research, fact-checking and storytelling. Working with specific tools and critically examining technologies, practical projects from the first semester on and specialization in elective courses prepare our students for the dynamic demands of the modern media world.

Our in-house TV and radio studios provide media production at the highest level, enabling students to work in a cross-medially and future-oriented way.

• The BA in Journalism & Media Management teaches journalist expertise from different medias including print, TV, radio and online media as well as management skills.
• The BA in Content Production & Digital Media Management teaches journalists and new entrants the necessary skills to create and design audio, video and image content for online journalism professionally.
• The MA in Journalism & New Media offers graduates an in-depth postgraduate journalism degree that looks at current developments in the media market and that has a focus on new media trends.

Experienced journalists, media managers, media scholars and experts in new media support the department of Journalism & Media Management in the development and teaching of the degree programs. This guarantees a lively exchange between students and media experts or media researchers, and a state-of-the-art journalism degree program.