Why you need a holistic growth strategy AND a growth mindset across the entire team for sustainable growth.
Despite difficult economic conditions, growth is in demand. Alexandra Vetrovsky-Brychta shows how this can be achieved in the tech environment with a growth strategy that includes all teams involved in sales growth. As Chief Growth Officer, Vetrovsky-Brychta is responsible for the entire funnel at CELUM – from demand generation to the conversion of leads into customers. She will also focus on the human factor, which is essential for sustainable and successful sales growth. No growth without a growth mindset.
About the speaker
Alexandra Vetrovsky-Brychta has been Chief Growth Officer at CELUM since July 2024 and is part of the Executive Board responsible for the company’s further expansion and growth. The Marketing & Sales graduate has extensive expertise in SaaS business models and their successful development and marketing. Holistic GoToMarket strategies and data-driven scaling were also the focus for the top manager in her last management positions at onlyfy by XING, Forum Verlag, Herold, Purpur Media and Bisnode/Dun & Bradstreet. She has been a volunteer for the data-driven communications industry for many years and has been President of the Dialogue Marketing Association Austria since March 2021. After all, data is the basis of digitalization solutions and digitalization is the driving force behind our everyday working lives.
This talk will be held in German. It will not be recorded.
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