These are our PR talents 2024!
Five graduates from the Communication Management study programs received the "PR Talent under 30" award from the industry magazine Österreichs journalist:in. […]Read more on These are our PR talents 2024!
Tackling the disinformation crisis
At the invitation of the Public Relations Association Austria (PRVA), our public communication expert at the Department of Communication, FH-Prof. Dr. Marian Adolf, discussed the challenges posed by fake news and hate speech in the field of professional communication. […]Read more on Tackling the disinformation crisis
Thought about private pension provision yet? Creative campaigns for Generation X and Millennials in a business field project with Amundi Austria
In a business field project with Amundi Austria, students of the English-taught Bachelor’s program in Corporate Communication developed awareness campaigns for private pension provision with investment funds. […]Read more on Thought about private pension provision yet? Creative campaigns for Generation X and Millennials in a business field project with Amundi Austria
Employer branding for the tax services in a business field project with KPMG
In the business field project of the Master's program in Communication Management, the students from FHWien der WKW dispel the conservative image of tax consultancy and develop communication concepts to increase employer attractiveness. […]Read more on Employer branding for the tax services in a business field project with KPMG
Political Campaigning in the EU – insights from an immersive week in Brussels
For the first time, students from the Master’s program in Communication Management at FHWien der WKW travelled to Brussels to engage with the topic of campaigning in multidisciplinary workshops as part of our short-term mobility programs. […]Read more on Political Campaigning in the EU – insights from an immersive week in Brussels
From lecture to innovation: 360-degree launch campaigns for Procter & Gamble
Students of the Bachelor's program in Corporate Communication design multimedia launch concepts for a new BRAUN hair removal series. […]Read more on From lecture to innovation: 360-degree launch campaigns for Procter & Gamble
International lecture prepares students for an international working environment
In the SDG project with the Dutch partner university THUAS, the Bachelor's program in Corporate Communication shows how cross-university teaching prepares students for working in intercultural teams. […]Read more on International lecture prepares students for an international working environment
How the „discourse crisis“ undermines social cohesion
Professor and senior researcher Marian Adolf recently gave a well-received keynote speech on the topic of ‘Fake News & Hate Speech’ at the iab Austria NETwork, which took place in Vienna. The focus was on the effects of the disinformation crisis on society and the loss of trust in social institutions and the media. […]Read more on How the „discourse crisis“ undermines social cohesion
Gen Z study on work attitude clears up
The results of the study on Gen Z and work ethic, which was carried out as part of a business field project in the Master's program in Communication Management, have now been published in DER STANDARD. […]Read more on Gen Z study on work attitude clears up
Short-term mobility collaborations pitched at the edcom conference
At this year's edcom conference, FHWien der WKW presented their study on short-term mobility programs designed to make it easier for part-time students to study abroad. […]Read more on Short-term mobility collaborations pitched at the edcom conference