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Guest lecture: Usage-based financing of capital goods

March 16, 2021

Paul Bruckberger, CEO of the Austrian start-up linx4, presented the innovative, usage-based financing solution for companies machinery and manufacturing equipment to students from the Bachelor’s program in Management & Entrepreneurship.

Bruckberger, himself an alumni of the FHWien Master’s program in Executive Management, showed how a financing solution can be offered from IoT data, intelligent risk analysis and a specially created fund, which makes manufacturing companies rethink the subject of investment.

Over 120 students listened carefully and also extensively discussed the business model of linx4 as well as the future of data-based investment decisions with Bruckberger.