Innovative Approaches to Cross-Media Brand Positioning for Krone
Students in the Bachelor's program in Marketing & Sales at FHWien der WKW are developing campaign strategies to position Krone as a cross-media advertising partner for B2B clients. […]Read more on Innovative Approaches to Cross-Media Brand Positioning for Krone
Making good use of vacant buildings and brownfield sites
Carmen Dilch, an expert in real estate development and Head of the Bachelor's Program in Real Estate, contributed to the new white paper published by the Federal Ministry of Agriculture, Forestry, Climate and Environmental Protection, Regions, and Water Management (BMLUK). The publication highlights how unused real estate and brownfield sites can be utilized more sustainably and how obstacles to development… […]Read more on Making good use of vacant buildings and brownfield sites
Business Intelligence in Controlling: Using Power BI to Turn Data into Decisions
How does data translate into informed decisions? Students in the fifth semester of the Bachelor’s program in Finance, Accounting & Taxation explore this question in the course “Controlling and Business Analytics I,” working extensively with the Power BI analytics tool. […]Read more on Business Intelligence in Controlling: Using Power BI to Turn Data into Decisions
Networking with Hotel Experts at the Mandarin Oriental Vienna
In mid-May, seven students from the full-time Bachelor’s program in Tourism & Hospitality Management at FHWien der WKW, as part of their “Hotel Management” specialization, visited the Mandarin Oriental in Vienna together with their lecturer, Hani El Sharkawi. […]Read more on Networking with Hotel Experts at the Mandarin Oriental Vienna
When Tax Law Goes Global: Grant Thornton Offers Insights into “International Taxation”
What do residency issues, business decisions, private foundations, and Formula 1 drivers have in common? They can all become highly complex from a tax perspective as soon as international elements come into play. […]Read more on When Tax Law Goes Global: Grant Thornton Offers Insights into “International Taxation”
The most beautiful FHWien moments 2026
The jury has made its decision and selected the three winners of the #MyFHWienMoment 2026 photo competition from 65 entries. […]Read more on The most beautiful FHWien moments 2026
Sauna, Sisu and Social Media in the Happiest Country in the World
As part of the Erasmus+ programme, Martina Zöbl from the Management & Entrepreneurship study program and Raimund Drost from the Journalism & Media Management study program participated in the International Staff Week at Haaga-Helia University of Applied Sciences in Helsinki. The event focused on the theme “Cultural Diversity and Inclusion” and explored how cultural diversity and inclusion can strengthen international… […]Read more on Sauna, Sisu and Social Media in the Happiest Country in the World
CCBE presentation at major international language teaching conference
Xiaoming Zhu and Matthew Urmston of the Competence Center for Business English were proud to present their serious game “The Mystery of EPP” at the recent IATEFL International Conference 2026 in Brighton, England. […]Read more on CCBE presentation at major international language teaching conference
TPA Guest Lecture: Practical Guide to Equity Method Valuation for Students
On April 7, 2026, MMag. Marina Mittermaier of TPA Steuerberatungs GmbH, a leading Austrian tax consulting and auditing firm, delivered a practical guest lecture in the “Consolidated Financial Reporting” course as part of the Bachelor’s program Finance, Accounting, and Taxation. […]Read more on TPA Guest Lecture: Practical Guide to Equity Method Valuation for Students
What can I do with a degree in Marketing & Sales?
The Bachelor's program in Marketing & Sales at FHWien der WKW is more than just advertising and sales. It is a practical, future-oriented program that prepares students for a career in a dynamic, digital world. But what does that mean exactly? […]Read more on What can I do with a degree in Marketing & Sales?