International meeting on digital and sustainable transformation
Patrick Rupprecht from the Institute for Digital Transformation & Strategy (IDS) took part in an interdisciplinary exchange on "Twin Transition" at the College of Higher Education "Academia" in Maribor, Slovenia, in May. […]Read more on International meeting on digital and sustainable transformation
Tackling the disinformation crisis
At the invitation of the Public Relations Association Austria (PRVA), our public communication expert at the Department of Communication, FH-Prof. Dr. Marian Adolf, discussed the challenges posed by fake news and hate speech in the field of professional communication. […]Read more on Tackling the disinformation crisis
“Emotional chatbots” create trust
Ilona Pezenka, Gerald Janous and David Dobrowsky from the Department of Communication, together with Lili Aunimo from the Haaga-Helia University of Applied Sciences in Helsinki, studied the emotionality of chatbots. Their results show that chatbots with emotional elements are perceived as more trustworthy and can improve interactive human-machine communication. […]Read more on “Emotional chatbots” create trust
Study presentation on media use and trust among young people in Austria and Finland
The results show the importance of traditional journalistic values and a high level of media literacy in relation to tabloid reporting and social media. Nevertheless, the challenge for public service media is to build long-term trust among young users in their own media offerings. […]Read more on Study presentation on media use and trust among young people in Austria and Finland
Intensive exchange for better collaboration between “man and machine”
At the it&t business Future Talk in May, Tilia Stingl de Vasconcelos Guedes, Academic Expert and Project Leader in the Digital Economy Study Programs, spoke with high-profile industry representatives about business software in transition. […]Read more on Intensive exchange for better collaboration between “man and machine”
Circular economy and artificial intelligence in Austrian industry
The Institute for Digital Transformation and Strategy (IDS) at FHWien der WKW is once again supporting the "Made in Austria" IndustriePANEL: Future of Production Work in Austria in 2024. […]Read more on Circular economy and artificial intelligence in Austrian industry
A forum for applied science
In line with the conference motto "Let's apply science!", several researchers from FHWien der WKW presented current findings on the application of artificial intelligence, sustainable innovations and digital transformations as well as business founders at the FH Research Forum 2024 in April. […]Read more on A forum for applied science
Smart reusable boxes for pharmaceutical logistics
"A logistics system consisting of intelligent reusable boxes and shelves that makes the transportation of pharmaceuticals faster, cheaper and more sustainable." This is how project manager Gerald Schneikart describes the vision behind DigiPharmaLogNet, a recently completed research project by the Institute for Digital Transformation and Strategy (IDS) at FHWien der WKW. […]Read more on Smart reusable boxes for pharmaceutical logistics
The role of emotion in nature-based tourism commercials
Senior Researcher Ilona Pezenka investigates emotional reactions to video elements by using Facial Expression Analysis (FEA) via the Web Analytics Lab from FHWien der WKW. […]Read more on The role of emotion in nature-based tourism commercials
Tourism advertising between AI and cultural background
Ilona Pezenka, Senior Researcher at the Department of Communication at FHWien der WKW, presented recent research results on the relevance of cultural background in tourism advertising videos at the international ENTER conference. The annual conference of the International Federation for Information Technology and Travel and Tourism (IFITT) took place in Izmir (Turkey) in January 2023. […]Read more on Tourism advertising between AI and cultural background