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Dr. Anne Maria Busch (FHWien der WKW) and her colleagues FH-Prof. Dr. Ann-Christine Schulz (FHWien der WKW) and Prof. Dr. Markus Scholz (FHWien der WKW) have published a study on the topic of “Cooperation against the background of digital transformation”. Dr. Busch was interviewed by the daily newspaper “Die Presse”. This article was published in […]Read more on Well-tried meets innovation

Anne Busch (FHWien der WKW), together with Renate Kratochvil (BI Norwegian Business School) and Christina Schweiger (FHWien der WKW), has written a paper on the topic “Innovations in the (public) health care system: An analysis from a strategic perspective”. The article deals with the fact that primary care centres have been developed and introduced as […]Read more on Innovations in the (public) health system: An analysis from a strategic perspective

Senior Researcher Ilona Pezenka was a guest in the Ö1 program matrix on May 29, 2020 talking about the topic of emotion tracking. She gave insights into emotion measurement using the Web Analytics Lab and explained the benefits for Marketing & Sales with respect to advertising effectiveness measurement and sales coaching. […]Read more on Emotion Tracking: Ilona Pezenka on Ö1 in the program matrix

In the April/May issue 2020 of the “KMU Magazin” the practical article “Successful implementation of digitization cooperations” by Dr. Anne Busch (Endowed Professor for Microeconomics of Competitiveness, FHWien der WKW) and FH-Prof. Dr. Ann-Christine Schulz (Deputy Head of Institute for Business Ethics and Sustainable Strategy, FHWien der WKW) has been published. The authors show that […]Read more on Successful implementation of digitization cooperations

A total of 70 people were connected live via video conference to the founding of the new Institute for Business Ethics and Sustainable Strategy at the FHWien of WKW on 27.5.2020. The new institute is cooperating more closely with local companies and international research institutions. The founding of the Institute for Business Ethics and Sustainable […]Read more on New Momentum for Research on Sustainable Corporate Management

Markus Scholz, Endowed Professor for Corporate Governance & Business Ethics, took part in a virtual roundtable discussion on the question of social responsibility of the pharmaceutical industry in times of Covid-19 at the invitation of Mag. (FH) Dieter Aigner, Managing Director Raiffeisen KAG. Covid-19 keeps the world firmly in its grip and puts societies and […]Read more on Markus Scholz at Raiffeisen Roundtable Discussion on the Responsibility of the Pharmaceutical Industry in Times of Covid-19

With her presentation about "Media Literacy in Knowledge Societies: The Relevance of Public Service Media", Gisela Reiter from the Department of Communication has digitally participated in the 14th International Week in Portugal. […]Read more on (Online-) Lecture by Gisela Reiter at the 14th International Week in Lisbon

We are pleased to announce the new date for the Network for Business Sustainability (NBS) Sustainability Centres Community Workshop. The event has been postponed to 2021 due to the Corona Pandemic. The Networking Workshop will take place in Vienna from 12 to 14 July 2021. The biennial workshop is an initiative of the Sustainability Centres […]Read more on New Date for Sustainability Centres Community Workshop

The pharmaceutical industry is particularly challenged in the Corona crisis – also in ethical terms. In order to meet its responsibility, cooperation and self-control are needed. Prof. Dr. Markus Scholz (Head of Center for Corporate Governance & Business Ethics at WKW’s Vienna University of Applied Sciences) and N. Craig Smith (INSEAD Chair in Ethics and […]Read more on Article Markus Scholz: Responsibility of the pharmaceutical industry in the Corona crisis

How to deal with the increased demand for drugs in the Corona crisis? The pharmaceutical industry is particularly challenged in the corona crisis – also from an ethical point of view. Self-control is needed to prevent the best bidder principle for drugs. In addition, politics must reform competition rules, says Markus Scholz (Head of Center […]Read more on Guest commentary Markus Scholz: Industry needs “pooling” of all forces