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On April 16 and 30, 2021 a series of lectures took place as part of our specialization “Family Business” of the Bachelor’s program “Entrepreneurship – Management” at FHWien der WKW. Those lectures were hold by our graduates Doris Ploner & Peter Fetz. Ms. Ploner is a partner/managing director of “die Käsemacher”. In her mid-30s, she […]Read more on Specialisation „Family Business“ in the 6th semester – Lecture about the family businesses “die Käsemacher” and “der Hirschen”

Is it true that people make the difference? “Out of experience I am convinced that successful companies distinguish themselves through winning teams. Superior talent is absolutely critical.” says CPM managing director Ronald Schuster. This philosophy shapes the ultimate aim of the CPM Group: The development of a world-class sales talent program. The project was developed […]Read more on 6 Peaks – A world-class Sales Talent Program

Only 12 minutes time for the perfect pitch: This is the challenge our students from the Bachelor’s programs in Corporate Communication and Marketing & Sales are facing. Vote live for the winning team on May 18, 2021! […]Read more on Digital Impact Night on May 18, 2021: Vote live for your winning team!

The last sub-module in the specialization “Strategic Management” confronts the Bachelor’s students in the 6th semester of “Management Entrepreneurship” with a practical task. This time, 123 students divided in 25 teams dealt with the real case of the company “Hartliebs Bücher”, in particular with the branch specializing in French and Italian books. Starting with an […]Read more on Strategic Management: Cases – Hartliebs Bücher

Univ. Prof. Dr. Markus Hengstschläger, renowned geneticist and head of Academia Superior – Institute for Futures Studies, explained in his keynote speech for the Communication Management Study Progams of FHWien der WKW how to promote solution talent and why Possibilists can better drive innovation. […]Read more on Solution talent as innovation driver and courage for more Possibilism

The interest in cryptocurrencies like Bitcoin is unabated. This was also evident at the Alumni Talk on April 28. Around 65 participants listened intently to Nikolaus Jilch’s talk on “The future of money – on the trail of Bitcoin”. The alumnus of the Journalism & Media Management study program gave an insight into the history […]Read more on Bitcoin – Made for the crisis age of money

The fifth edition focused on the topic of digitalisation and the development of new formats. The expert guest was Wolfgang Geier, Editor-in-Chief of ORF 1. […]Read more on Public Value Lecture #05: Digital transformations at ORF and the development of new formats

The Institute for Business Ethics and Sustainable Strategy (IBES) regularly organizes internal research colloquia to promote and strengthen scientific discourse at FHWien der WKW. Current research work by scientists at FHWien der WKW and other research institutions is presented. Original journal articles, book and conference papers, etc. are presented and discussed regardless of their stage. […]Read more on Research Colloquium: Impact of the COVID-19 Pandemic on Tourism in Austria

On April 7 and 8, 2021, the 14th Research Forum of Austrian Universities of Applied Sciences took place. The program of the conference organized by FHWien der WKW included inspiring panels, stimulating discussions and interesting poster presentations on sustainability. After the words of welcome by Raimund Ribitsch (President of the Austrian Association of Universities of […]Read more on Research Forum 2021: “Shaping the future responsibly!”

Gisela Reiter and Jana Bernhard from the Department of Communication presented their results on the information behaviour of young target groups at this year's #YouthMediaLife conference. The conference, held via online platform, took place from 30.03.2021 - 01.04.2021 and has been organised by the University of Vienna. […]Read more on #YouthMediaLife – Presentation by Gisela Reiter and Jana Bernhard at the international conference on young people’s media lifeworlds