“Sustainability Transitions” – About the Path to Sustainability
The Institute for Business Ethics and Sustainable Strategy (IBES) at FHWien of WKW invites to the series of Responsible Management Lectures (RML): Ideas for Better Business in October and November. […]Read more on “Sustainability Transitions” – About the Path to Sustainability
When PR pretends to be journalism
Gisela Reiter, researcher at FHWien der WKW, spoke at the renowned "Future of Journalism" conference in Cardiff, Wales, about ethical challenges in communication practice. […]Read more on When PR pretends to be journalism
Sustainable impulses for Controlling and the Construction Industry
The Institute for Business Ethics and Sustainable Strategy (IBES) of FHWien der WKW, presented strategic approaches for sustainable business in financial management and the construction industry. […]Read more on Sustainable impulses for Controlling and the Construction Industry
What actually counts in sustainability features at online stores
At the EMAC conference, David Bourdin and Ilona Pezenka presented an eye tracking study based on a master's thesis that examines the impact of sustainability features in online fashion stores on perceived product sustainability. […]Read more on What actually counts in sustainability features at online stores
Managing digital transformation with both hands
The IDS Strategy Morning at FHWien der WKW showed how companies can succeed in digital transformation through ambidextry and looked at digital capabilities in Austrian small and medium-sized enterprises (SMEs) - including the example of Ottakringer Brewery. […]Read more on Managing digital transformation with both hands
In a productive dialogue for a sustainable supply chain
Daniela Ortiz, Academic Head of IBES, presented at the European Academy of Management (EURAM) conferences in Dublin (Ireland) and the Academy of Management (AOM) in Boston (USA) on how companies can develop their capabilities for sustainable innovation. […]Read more on In a productive dialogue for a sustainable supply chain
Strategy and added value of digital transformation
At the it&t business Future Talk, Ann-Christine Schulz from the Institute for Digital Transformation and Strategy (IDS) discussed the topic with other leading digital experts from science and business. […]Read more on Strategy and added value of digital transformation
Cornelia Dlabaja Appointed Endowed Chair for Sustainable Urban Tourism
The sociologist and cultural scientist will conduct research on sustainable and resilient location and tourism development. The professorship is the first in Austria in the field of urban tourism and is sponsored by the Vienna Chamber of Commerce (WKW). […]Read more on Cornelia Dlabaja Appointed Endowed Chair for Sustainable Urban Tourism
I know what I think I know
In his talk at the World Congress of Sociology in Melbourne (Australia), Marian Adolf, Senior Researcher at the Department of Communication at FHWien der WKW, addressed today's disinformation crisis. […]Read more on I know what I think I know
How customers love brands
Customers can develop very personal relationships with brands. Senior Researcher David Bourdin has now developed a robust scale that can be used across countries and studies to measure these customer-brand relationship norms. […]Read more on How customers love brands