This exciting question was answered by our students from the Bachelor’s degree program “Management & Entrepreneurship” and “Finance, Accounting and Taxation”
Together with the Competence Center for Business Controlling and Accounting, a project with CONDA was successfully completed.
CONDA, as one of the most important crowd investing platforms, was commissioned to analyse factors influencing successful crowd investing projects and thus to develop a strategy for a successful campaign controlling. For such an analysis the quality of data is essential. Data from past crowd investing projects was provided to students, who developed an innovative model and extracted core metrics for the success of crowd investing campaigns.
Based on this interdisciplinary project, students were able to apply their marketing, controlling and statistics skills. Team spirit and the ability to think outside the box made the project successful. Our client CONDA and lecturers were very satisfied with the results.