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Research at FHWien der WKW

Publications & Presentations

Found 1554 publications

Sind Frauen die besseren Verkäufer(innen)?

Year of publication: 2021
Medium: Forschungsforum der Österreichischen Fachhochschulen
Authors: Pezenka, I.; Bourdin, D.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management

Sinnvolles Workplace Learning

Year of publication: 2021
Medium: Magazin Training
Authors: Bärmann, S.
Category: Article in industry media
Study program: Human Resources & Organization

Social media as a campaigning tool in elections: Theoretical considerations and state of research.

Year of publication: 2021
Medium: In J. Haßler, M. Magin, U. Russmann & V. Fenoll (Eds.), Campaigning on Facebook in the 2019 European parliament election. Informing, interacting with, and mobilising voters (pp. 23–39).
Authors: Russmann, U., Haßler, J., Fenoll, V., & Magin, M.
Category: Contribution in anthology/conference proceedings (full paper)
Study program: Journalism & Media Management

Social Media im Employer Branding - Mehr als nur Likes

Year of publication: 2021
Medium: HRWeb
Authors: Thill, Katharina; Gräfling, Anna-Maria
Category: Article in industry media
Study program: Human Resources & Organization

Stock market reactions to downsizing announcements: an analysis through an institutional lens

Year of publication: 2021
Medium: Socio-Economic Review, Oxford University Press (UK)
Authors: Schulz, A.-C., Himme, A.
Category: Article in scientific journal (peer reviewed)
Study program: Institute for Digital Transformation & Strategy

Taxonomy for Individualized and Adaptive Human-Centered Workplace Design in Industrial Site Assembly

Year of publication: 2021
Medium: Advances in Intelligent Systems and Computing. Intelligent Human Systems Integration
Authors: Rupprecht, P., Schlund, S.
Category: Contribution in anthology/conference proceedings (full paper)
Study program: Institute for Digital Transformation & Strategy

Teambuilding im Online-Lernsetting – Zusammenarbeit in virtuellen Lernteams stärken

Year of publication: 2021
Medium: Corporate Learning Days 2021
Authors: Hampel, B., Maxl-Studler, S.
Category: Presentation at practice oriented event
Study program: Human Resources & Organization

The Compensatory Influences of Country Stereotypes and the Global/Local Nature of Brands on Consumer Responses: An Extended Framework

Year of publication: 2021
Medium: Journal of Business Research
Authors: Bourdin, D., Halkias, G., & Makri, K.
Category: Article in scientific journal (peer reviewed)
Study program: Marketing & Sales Management

The Influence of Admiration on Intentions to Visit and Recommend a Destination: The Moderating Role of Negative Basic Emotions

Year of publication: 2021
Medium: 4th International Conference on Tourism Research (ICTR)
Authors: Gómez-Díaz, L., Bourdin, D., Pezenka, I.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management

The Influence of Interactional Style on Affective Acceptance in Human-Chatbot Interaction – A Literature Review

Year of publication: 2021
Medium: eSignals Research
Authors: Dobrowsky, D., Aunimo, L., Janous, G., Pezenka, I. & Weber, T.
Category: Article in scientific journal (peer reviewed)
Study program: CC for Marketing

The same tool for different tasks? Facebook campaign strategies during the 2019 European Parliament election campaign.

Year of publication: 2021
Medium: ECREA Political Communication Conference 2021 “Communicating crisis: Political communication in the age of uncertainty”
Authors: Haßler, J., Wurst, A.-K., Schlosser, K., Magin, M., Bene, M., Rußmann, U. & Fenoll, V.
Category: Presentation at practice oriented event
Study program: Journalism & Media Management

Trendthemen 2021 in FH-Abschlussarbeiten: Rückblick & Ausblick

Year of publication: 2021
Medium: HRweb
Authors: Schweiger, C.
Category: Article in industry media
Study program: Human Resources & Organization

Trust in the Application of Artificial Intelligence in an Organizational Context. A theoretical Conceptualization from the Perspective of (self-directed) Learners

Year of publication: 2021
Medium: EURAM - European Academy of Management 2021 "Reshaping Capitalism for a sustainable World"
Authors: Bärmann, S.
Category: Presentation at scientific conference
Study program: Human Resources & Organization

Trust of (self-directed) learners in the use of artificial intelligence in an organizational context. A theoretical conceptualization

Year of publication: 2021
Medium: OLKC2021 "Organizational Learning and Epistemic Ambiguity"
Authors: Bärmann, S.
Category: Presentation at scientific conference
Study program: Human Resources & Organization

Trust of Self-Directed-Learners in the Use of Artificial Intelligence in an Organizational Context. A Theoretical Conceptualization

Year of publication: 2021
Medium: FFH Forum
Authors: Bärmann, S.
Category: Presentation at scientific conference
Study program: Human Resources & Organization

TV ist Liebling der Gen Z in Zeiten der Krise

Year of publication: 2021
Medium: Medianet (07.05.2021) by Tanja Holz
Authors: Reiter G.
Category: Article in industry media
Study program: Journalism & Media Management

Und dann - nach COVID-19?

Year of publication: 2021
Medium: medianet
Authors: Feldmann, G.
Category: Article in industry media
Study program: Communication Management

Unternehmenskooperation mit Impact

Year of publication: 2021
Medium: corporAID Magazin, Heft 90, p. 33.
Authors: Jarmai, K.
Category: Article in industry media
Study program: Institute for Business Ethics & Sustainable Strategy

Unternehmerische Verantwortung durch Kooperation

Year of publication: 2021
Medium: FHWien der WKW, Study for the Vienna Chamber of Commerce, Vienna.
Authors: Busch, A., Riegler, M., Jarmai, K. & Scholz, M.
Category: Technical Reports/White Papers
Study program: Institute for Business Ethics & Sustainable Strategy

Using Automated Facial Expression Analysis to Explore How Emotions Affect Tourists’ Behavioral Intentions in Times of Crisis

Year of publication: 2021
Medium: European Marketing Academy (EMAC) Regional Conference
Authors: Gómez-Díaz, L., Bourdin, D., & Pezenka, I.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management