Found 47 publications
The Influence of Employee Accent on Customer Participation in Services
Year of publication: 2019
Medium: European Marketing Academy (EMAC) Regional Conference
Authors: Bourdin, D., Sichtmann, C.
Category: Presentation at scientific conference
Study program: CC for Marketing
The Relationship between Seller Personality and Buyer Evaluations: Facial Expressions as Moderators
Year of publication: 2019
Medium: Regional EMAC Conference
Authors: Pezenka I., Bourdin D.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management
Factors influencing the Ratio Bias
Year of publication: 2018
Medium: EURO Journal on Decision Processes
Authors: Bourdin, D., & Vetschera, R.
Category: Article in scientific journal (peer reviewed)
Study program: Marketing & Sales Management
The Effects of Brand Globalness Perceptions and Brand Origin Stereotypes on Brand Preference: Consumer Ethnocentrism, Product Involvement, and Hedonic/Utilitarian Product Characteristics as Moderators
Year of publication: 2018
Medium: European Marketing Academy (EMAC) Annual Conference
Authors: Bourdin, D., Yaprak, A.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management
Factors Influencing the Ratio Bias
Year of publication: 2017
Medium: Conference of the International Federation of Operational Research Societies (IFORS)
Authors: Bourdin, D., & Vetschera, R.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management
Sustainable Mass Tourism: Contradiction or Necessity?
Year of publication: 2013
Medium: International Student Conference in Tourism Research (ISCONTOUR)
Authors: Bourdin, D.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management
Measures taken in Multinational Enterprises to facilitate Expatriates' Cross-Cultural Adjustment
Year of publication: 2012
Medium: Masterarbeit, University of Warwick
Authors: Bourdin, D.
Category: Abschlussarbeit/Dissertation
Study program: Marketing & Sales Management